During the initial phases of a company, the logo may be one of the first or last check boxes to mark off. Once defined, the logo will most likely be adjusted over the years and there may be a multitude of reasons behind the change. For instance, if the business has been around for quite a few years, the company may want to evolve with the times. Another reason to alter the logo would be to re-brand itself. Whatever the reasoning behind the change may be, it is interesting to look back at how companies have evolved over time with their logos.
Cawley Chicago is no exception to the evolution of logos. Among our logo changes over the past 20 years, take a look at some major brands who have decided to give their logo a refresh since the beginning.